Public ASO sniff · iOS App Store · US
Tarsi - Budget Tracker
by Bryl Kezter Lim
Tarsi - Budget Tracker scores 50/100 across the indexed metadata surfaces. "budget tracker" is the keyword with the most leverage right now. Budget app - spending tracker is the closest competitor on these keywords.
Recommendations
1. Audit visible-field coverage for "budget tracker".
Scoring found no immediate moves on your input keywords. The next step is to compare visible-field coverage against the competitor trail.
2. Translate your listing for 4 storefronts (JP, DE, BR, KR).
Listings in non-matching languages typically lose 15–30% of organic installs in those regions. Translating title, subtitle, and short description in the affected locales is the highest-leverage single move.
Why this matters: Each App Store locale gets its own title, subtitle, keyword field, and screenshots. Apps that ship only English forfeit ranking in the 80+ non-English storefronts, including high-LTV markets like Japan, Korea, Germany, and Brazil. Apple App Store Connect Help — App localizations
3. Lift mentions of "budget tracker" in description from 0 to 15.
The description doesn't mention "budget tracker" at all. At the 2026 target of 1 exact-phrase mention per 250 chars, your description warrants 15. On Android the description is indexed for search; on iOS it's scanned by humans for "on-topic" confidence — both reward correct density.
Why this matters: Google Play indexes the full app description for search. Density matters — community guidance lands on roughly 1 exact-phrase mention per 250 characters as a sustainable target for each ranking keyword. Google Play Help — Store listing best practices
Competitor trail
- Budget app - spending tracker
- Budget Planner App - Fleur
- EveryDollar: Budget Management
- Buddy: Budget Planner App
- Spending Tracker
Suggested keywords
- fleur
- management
- bills
- budgets
- spendee
- track